52 lines
1.5 KiB
Markdown
52 lines
1.5 KiB
Markdown
# 麦肯锡简报风
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## 适用场景
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- 多方案路径选择
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- 银行 / 券商 / 通道对比
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- 成本、收益、风险取舍
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- 给读者一个“怎么选”的决策图
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## MAOMOMO 出图 Brief
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```json
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{
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"style_name": "mckinsey-brief",
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"visual_direction": "consulting brief style adapted for MAOMOMO practical finance article, conclusion first, precise matrix and tradeoff chart",
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"canvas": {
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"aspect_ratio": "16:9",
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"background": "white",
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"composition": "top takeaway, 2x2 matrix or comparison table, bottom recommendation",
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"density": "medium-high"
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},
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"color_palette": {
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"primary": "deep navy or black",
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"accent": "MAOMOMO orange plus one strong blue",
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"neutral": "gray grid lines and white panels"
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},
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"typography": {
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"title": "assertive Chinese takeaway headline",
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"body": "short consulting-style labels",
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"text_quality": "precise, not salesy"
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},
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"layout_patterns": [
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"2x2 decision matrix",
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"option comparison table",
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"cost-risk-benefit tradeoff chart",
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"recommendation waterfall"
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],
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"avoid": [
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"pretending to give financial advice",
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"luxury consulting cosplay",
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"tiny footnotes",
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"overconfident guarantees"
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]
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}
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```
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## Prompt 片段
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```text
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结论先行，白底深色标题，2x2 矩阵或方案对比表，暖橙突出推荐路径和风险提醒，包含 MAOMOMO 标识。可见文字只允许出现指定业务文案、MAOMOMO 和已核对允许出现的品牌 / 支付标识。
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```
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